2019 ANNUAL REPORT
Highlights of 2019

NEW JOINT VENTURE “YÜNSA” 

Supporting profitable and sustainable investments, Ziraat Participation has an objective of increasing value created for its stakeholders and Turkey with investments structured in this direction. Within the scope of Joint Venture Models, which is an effective and diversified resource structure, the Bank purchased shares representing 57.88% of ownership of Yünsa, which is the largest producer in Europe operating under one roof and the 5th largest producer of woolen fabric in the World. The transaction was realized by the Bank’s subsidiary Sürmegöz Tekstil Yatırım A.Ş. purchasing the shares of Hacı Ömer Sabancı Holding.

3 PRIZES AT THE STEVIE AWARDS 

Ziraat Participation received 3 prizes at once at the Stevie Awards which rewards organizations, projects and initiatives that are successful at international standards. The Bank received the silver award in Banking, bronze award in Financial Services and the People’s Choice award determined by public votes in Banking.

THE MOST EFFECTIVE PARTICIPATION BANK IN SOCIAL MEDIA

At the Social Media Awards Turkey organized by BoomSonar and Marketing Türkiye, which rewards the leading brands, agencies, projects and people in social media by evaluating 33 thousand brands and 12 billion interactions, Ziraat Participation received the most effective participation bank in social media award.

ALFA AWARDS-PARTICIPATION BANK PROVIDING THE BEST CUSTOMER EXPERIENCE AWARD 

In 2019, Ziraat Participation was selected as the Customer Brand of participation banking industry as a result of a face-to-face survey conducted by AKADEMETRE Research Company on behalf of Marketing Türkiye in 12 cities with 1,200 people in 3 main and 14 sub criteria. With this survey, it was proven that consumers appreciate the Bank’s activities and efforts which provide flawless experience to customers.

MERGING UNDER ONE ROOF “THE BANK AND THE FINANCIAL LEASING COMPANY”  

The Bank decided that companies with operations in similar industries merging under one roof create more value for our country and improve their competitive edge by reducing operational costs and increasing efficiency. Accordingly, Ziraat Leasing A.Ş. which provides financing to various industries merged into Ziraat Participation by transferring its operations as of 1 March 2019.

ZIRAAT PARTICIPATION’S 84TH BRANCH: THRACE CORPORATE BRANCH 

Thrace Corporate Branch, 84th branch of Ziraat Participation, started to serve customers as of 21 June 2019. Ziraat Participation CEO Metin Özdemir, Board of Directors Member Cemalettin Başlı, Executive Vice President-Marketing Temel Tayyar Yeşil, Executive Vice President-Treasury Management and International Banking Osman Karakütük, Executive Vice President -Credit Policies Dr. Ahmet Ortatepe, members of senior management and branch managers were present at the opening of the branch.

ZIRAAT FINANCE GROUP VISION 2020  

Ziraat Finance Group Vision 2020 meeting was held between 23 November and 1 December 2019 in Antalya. Ziraat Participation Chairman of the Board Hüseyin Aydın, Ziraat Participation CEO Metin Özdemir, Members of the Board of Directors, Ziraat Group senior management, Department Heads, Headquarters Service Managers and Branch Managers attended the meeting where 2020 visions and goals were discussed.